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Huawei appoints new MD and VP for its Enterprise business in Middle East

Huawei has announced the appointment of Alaa Elshimy in the role of Managing Director and Vice President for Huawei Enterprise Business Group, Middle East. Elshimy will be responsible for overseeing Huawei’s continued growth in the region following its unprecedented performance in 2015.

“We are pleased to welcome Alaa to the Huawei leadership team as a seasoned business leader who brings a wealth of ICT expertise to the Enterprise Business Group (EBG) along with more than 25 years of ICT management capability in banking, oil & gas, telecom and smart government sectors,” said Terry He, President of Huawei Enterprise Middle East.  “Huawei’s rapid growth in the region fueled by demand for new ICT solutions calls for strong ICT leadership skills which Huawei found in Alaa’s impressive background and history of achievements.”

Elshimy brings a wealth of experience in the regional ICT sector with a career that spans more than 25 years of which the last 16 years were with HP.  Prior to joining Huawei, Elshimy was Managing Director and Vice President of HP Enterprise Middle East, Mediterranean and Africa, where he led the management team to drive growth for HP and making it the success it is today. Specializing in leveraging global resources, team capabilities and customer relationships, Elshimy has established himself as a motivational leader with the ability to clearly define his mission and goals while being able to align people and resources so they can deliver outstanding business results.

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“Huawei is experiencing tremendous growth thanks to its customer-centricity and commitment to developing new ICT solutions through leading innovation that stems from its R&D-driven culture,” said Elshimy. “I am excited to be part of this phenomenal organization that has established itself as a global ICT leader in such a short span of time, and that is building a successful future based on delivering customer service excellence and innovative technologies for a better connected world.”

Huawei’s Enterprise Business service offerings focus on the enterprise infrastructure, enterprise communications, data centers, and industry applications. In 2015, Huawei’s Enterprise Business generated USD4.25 billion in revenue, an increase of 43.8% year-on-year, fueled by strong customer demand for new ICT solutions.  Huawei’s Enterprise business continues to grow rapidly in the Middle East and is a strategic market for Huawei worldwide covering nine countries across the region.

The group remains committed to building a sustainable and win-win ecosystem by developing open, flexible and secure platforms based on innovative technologies to drive customer success in the new ICT era.

Huawei’s Enterprise Business’s strong growth is also attributed to its focus on high-value industries and its open, collaborative approach to joint innovation with its technology partners. In 2015, the business group experienced rapid growth in the public safety, finance, transportation, and energy sectors, by deploying new ICT solutions that support cloud computing, big data, Software-defined Networking (SDN) and Internet of Things (IoT).