"GOBX"

Game-Changing MENA entertainment platform, GOBX, now secured by Irdeto

Irdeto, the world leader in digital platform security, has announced a new multi-year deal with GOBX, a new premium entertainment platform in the Middle East and North Africa (MENA) region. Irdeto Cloaked CA is a world-leading software CA solution and part of the Irdeto 360 Security suite. Offering robust and reliable protection that can be updated over-the-air, Cloaked CA will securely deliver sports and home entertainment to GOBX customers across the region. After a significant investment in rights and premium content, GOBX selected Irdeto as a security partner so that they could focus on customer experience and expansion.

Launched in October 2016, GOBX is now one of the leading entertainment platforms available in the MENA region and provides customers with access to more than 40 HD entertainment and exclusive HD sports channels. Channels range from western movies, Arabic movies, the latest dramas, children’s programming, news and sports. Irdeto was selected as the security provider for the premium GOBX services and Irdeto Cloaked CA will support GOBX in expanding their HD offerings.

“GOBX provides high quality content to customers in MENA and is at the forefront of secure content delivery – we are proud to be embarking on this partnership,” said Bengt Jonsson, SVP Global Sales at Irdeto. “We offer GOBX a holistic, 360 degree approach that not only protects the business but enables them to focus on delivering next-generation entertainment to their customers.”

Irdeto Cloaked CA is an important solution offered in the Irdeto 360 security suite, designed to ensure future-proof end-to-end security that can quickly and easily react to changes in the market in a cost effective fashion. By selecting Irdeto, it can ensure that its offering in the MENA region is fully protected, not only for now, but also well into the future.