Pakistan: As the whole nation goes into cricket frenzy, Mobilink has created several opportunities for cricket enthusiast ranging from discounted tariffs, memorabilia, free trips to Sri Lanka as well as exciting value added services.
To further fuel the passion Pakistanis as a nation share unanimously for the sport, Mobilink has announced several services and promotions around the ongoing matches.
These include 50{e1f18614b95d3cd6e4b3128e1cd15d99b042a60a5a19c19b7a8e07e7495efa10} discount on making international calls to all world cup destinations of India, Sri-Lanka and Bangladesh as well as up to 75{e1f18614b95d3cd6e4b3128e1cd15d99b042a60a5a19c19b7a8e07e7495efa10} discounts on international roaming to facilitate Jazz and indigo customers travelling to watch the matches in Sri Lanka. Customers can also stay updated with the IVR based Live Ball by Ball commentary, subscribe to Wicket Video Alerts, World Cup SMS Alerts and Ball by Ball updates via SMS; create a fantasy league or simply play the Jazz SMS Quiz to test their cricket knowledge and win prizes.
The highlight of Mobilink’s world cup initiative is the inspirational song and video titled “Rise of Jazba” aimed to stimulate a winning Jazba (Passion) in the nation to motivate the Pakistan cricket team. Sung by pop icon and Mobilink Brand Ambassador Ali Zafar, the video features cricketers Shahid Afridi (Pakistan team captain) and Shoaib Akhtar and has some beautiful shots of the Pakistani culture, nostalgic scenes from previous matches, the historic Gaddafi stadium and interesting glimpses of cricket mania.
The company is also organizing various digital and on-ground activities to reward cricket enthusiasts and enabling them to win gifts such all-expense paid trips to Sri-Lanka; signed miniature bats by Wasim Akram, Shoaib Akhtar and Shahid Afridi; BlackBerry Pearl handsets with 1 year free indigo services as well as Samsung Galaxy Tab; Official Jazba t-shirts; key chains and caps.
Mobilink is the official cellular partner of the Pakistan Cricket Board. Over the decades, Mobilink’s numerous cricket initiatives have nurtured the immense talent and sporting spirit found among all segments of the Pakistani youth.