STC has been honoured with an award by HRH Prince Badr bin Mohammed bin Jlawi, the Governor of Al-Ehsaa, for its support to the first Shopping and Entertainment Festival of Ehsaa, launched under the patronage of Prince Badr.Mohammed bin Hussein Alassaf, Marketing Communication Director, STC group received the honorary award on behalf of STC from Prince Badr, who is the sponsor of the festival.
STC has assured its continued participation through sponsorship in events that support the local economy.
Through its sponsorship, STC has been supporting a number of activities and programmes for the benefit of local people. It also aims to attract more visitors to the event from different parts of Saudi Arabia and other Gulf states as well as encourage interactive activities throughout the “Summer of the East”.
STC’s sponsorship of the festival is a part of its social responsibility programme in accordance with its comprehensive plans to enhance community audiences to services and tourist programmes and activities directed at various segments of the society. STC supports entertainment and shopping events which contribute to development of the local economy, in line with the company’s vision assuring its community presence for the benefit of all the segments the society.
It is worth mentioning that Ehsaa is considered one of the most promising areas in tourism and investment in view of its unique location, population, and it has attracted visitors from different regions of the Kingdom and the Gulf states.
