Etisalat is offering the best-ever lineup of iPhone and iPad, including the innovative and elegant iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, and iPhone 13 mini, the highly capable and affordable iPad (9th generation) and iPad mini with a new all-screen design, in the UAE beginning 24th September.
Etisalat customers may opt to purchase an iPhone 13 Pro and iPhone 13 Pro Max with flexible Smart Pay plans on a 12, 18, or 24-month contract starting from AED190 and AED215, respectively. An iPhone 13 Mini and iPhone 13 can be acquired starting from only AED135 and AED155, respectively. All prices are VAT inclusive.
Redesigned inside and out, iPhone 13 Pro and iPhone 13 Pro Max introduce the most advanced pro camera system ever on iPhone, Super Retina XDR display with ProMotion, improved battery life, the Apple-designed A15 Bionic chip with 5-core GPU, and an advanced 5G experience. iPhone 13 and iPhone 13 mini feature the most advanced dual camera system ever in iPhone and the powerhouse A15 Bionic chip in a sleek and durable design. iPad mini features an all-screen design, the A15 Bionic chip, 5G, Centre Stage, and more. iPad features the Apple-designed A13 Bionic, Center Stage, True Tone, and now starts with double the storage.
Khaled Elkhouly, Chief Consumer Officer, Etisalat, said: “Etisalat is thrilled the much awaited iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, and iPhone 13 mini are now available for customers in the UAE. Apple’s newest flagship 5G smartphones are a game changer in the industry and available for all Etisalat customers in the UAE.”
With ultra-high speed and low latency services to the user, 5G enables Etisalat subscribers to enjoy uninterrupted 4K video streaming, best gaming experience, and the highly connected technologies.
Featuring an advanced 5G experience with more 5G bands, the iPhone 13 lineup works in more places on 5G for greater coverage and performance.1 Available in four stunning finishes — graphite, gold, silver, and the all-new sierra blue — iPhone 13 Pro and iPhone 13 Pro Max, introduce an all-new Super Retina XDR display with ProMotion featuring an adaptive refresh rate up to 120Hz, making the touch experience even faster and more responsive. They also introduce the best battery life ever on iPhone with iPhone 13 Pro Max, lasting up to two and a half hours longer in a day than iPhone 12 Pro Max, a new storage capacity of 1TB, and are protected by the Ceramic Shield front cover, tougher than any smartphone glass. With new Ultra Wide, Wide, and Telephoto cameras, the pro camera system gets its biggest advancement ever capturing stunning photos and video, powered by the Apple-designed A15 Bionic. These technologies enable impressive new photo capabilities like macro photography on the new Ultra Wide camera and up to 2.2x improved low-light performance on the new Wide camera, and new computational photography features like Photographic Styles to personalise the look of images in the Camera app, and Night mode on all cameras. Video takes a huge leap forward offering Cinematic mode for beautiful depth-of-field transitions, macro video, Time-lapse and Slo-mo, and even better low-light performance. Both models also offer end-to-end pro workflows in Dolby Vision, and for the first time, ProRes, only available on iPhone.
The next generation iPhone 13 and iPhone 13 mini feature a beautiful design with sleek flat edges in five gorgeous new colours — pink, blue, midnight, starlight, and (PRODUCT)RED.2 Both models feature major innovations including the most advanced dual-camera system ever on iPhone — with a new Wide camera with bigger pixels and sensor-shift optical image stabilization offering improvements in low light photos and videos, a new way to personalise the camera with Photographic Styles, and Cinematic mode, which brings a new dimension to video storytelling.
Equipped with the Apple-designed A15 Bionic, iPhone 13 and iPhone 13 mini also boast super-fast performance and power efficiency, longer battery life, a brighter Super Retina XDR display that brings content to life, incredible durability with the Ceramic Shield front cover, double the entry-level storage at 128GB, an industry-leading IP68 rating for water resistance, and an advanced 5G experience.
The new iPad mini delivers an amazing experience in a gorgeous new array of colours — pink, starlight, purple, and space gray — with a larger 8.3-inch Liquid Retina display. Featuring the Apple-designed A15 Bionic chip, iPad mini delivers up to 80 percent faster performance than the previous generation, making it the most capable iPad mini ever. With 5G now available on iPad mini, customers can do even more with faster wireless connectivity on the go. Users can now stay connected and be even more productive wherever they are. A new USB-C port allows faster connectivity, and new advanced cameras, Center Stage, and support for Apple Pencil (2nd generation) enable new ways for users to capture photos and videos, communicate with loved ones, and jot down their ideas when creativity strikes. iPad comes equipped with the powerful Apple-designed A13 Bionic chip, delivering a 20 percent performance boost over the previous generation, all while retaining its all-day battery life.3 and incredible value. For the first time, True Tone comes to the beautiful 10.2-inch Retina display on iPad, which adjusts screen content to the color temperature of a room. iPad also features a new 12MP Ultra Wide front camera with Center Stage, support for Apple Pencil (1st generation) and Smart Keyboard, the intuitive iPadOS 15, and starts with 64GB of storage — twice the storage from the previous generation.
The devices are currently available at Etisalat retail stores across the UAE. Purchases of new iPhone 13 models can also be made via the website etisalat.ae/iphone13pro or My UAE Etisalat app.