e& international, by e& has announced a partnership with AIG to build a digital insurance offering. The digital insurance offering will be launched across select e& international markets, where customers can enjoy a seamless experience by accessing the product through various digital channels, including mobile apps. Through the collaboration, this insurance offering will expand the capabilities of e& international by catering to several customer segments – prepaid base, post-paid base and active mobile wallet users – in keeping with the rising demand for innovative insurance solutions.
The insurance offering plans to allow e& subscribers to access innovative insurance solutions using their mobile phones through often used platforms like mobile apps and mobile wallets. There will be a focus on simplified digital enrolment into selected insurance covers along with various touchpoints to ensure continuity of protection and claims reporting.
Mikhail Gerchuk, CEO, e& international, said: “We continue providing enhanced customer experiences in the markets where we operate, empowering our customers with the most inclusive services. We are happy to partner with a global leader like AIG to provide the best-in-class solutions and services across our markets. With this partnership, we will make it possible for our customers to digitally access a range of innovative, affordable and simple insurance solutions designed for the specific needs of different consumer segments.”
Mohamed Ali Bouabane, CEO, AIG GCC & North Africa, said: “AIG is delighted to partner with e& International to deliver digital insurance solutions to their tremendous customer base across select international markets. Telecommunications has not traditionally been a channel where insurance is sold, but it’s created an opportunity for a platform that’s easier to use, understand and purchase from. At AIG, we are continuously innovating to suit customers’ needs and provide peace of mind.”
This partnership will aim to offer e& International customers insurance solutions such as:
Personal Accident – Provides cover to protect the insured customers’ families in case of an accident
Bill Protection – Ensures customers stay protected by covering their bills and families’ lifestyle expenses in case of an accident.
Device Protection – Ensures customers purchase devices with confidence by providing additional insurance cover for new mobile devices
Online Transaction Protection – Provides cover against fraudulent/unauthorised transactions on customers’ online accounts or mobile wallets
