stc and Samsung Gulf Electronics and , a world-class digital leader providing innovative services and platforms to customers in Kuwait has announced a new partnership to introduce more smart solutions in the country. A Memorandum of Understanding (MoU) establishing the collaboration was signed at the Mobile World Congress in Barcelona by Doohee Lee, President of Samsung Gulf Electronics, and engineer Maziad Alharbi, Chief Executive Officer of stc Kuwait.
As per the agreement, stc and Samsung will collaborate to avail all Samsung consumer and business solutions to stc customers. The two companies will also work jointly to enhance all stc channels through extensive engagement and training programs. The collaborative efforts extend to improving the visibility of Samsung through various stc channels to elevate Samsung customers to stc’s preferred customer tier.
Engineer Maziad Alharbi -stc’s CEO said: “Samsung is one of the world’s leading smartphone brands, with a solid reputation built on industry-leading innovations, R&D and iconic designs. stc is therefore delighted with the recent signing, which guarantees our customers access to the latest Samsung devices backed by our exceptional customer service. Considering the strength of our 5G infrastructure and cutting-edge network, our customers can leverage the full range of advanced features available in Samsung devices.”
Doohee Lee said: “Kuwait is a very important market for Samsung thanks to a highly developed digital infrastructure by the country’s service providers, including stc and a tech-savvy population. This new partnership allows us to delight existing and new customers in new ways by ensuring they get their hands with the latest devices faster, supported by our enhanced customer service initiatives jointly with stc.” The latest announcement renews focus on customer experience, secures wider availability of latest devices, and better customer service through regular training for sales reps.
The announcement comes days after the regional launch of Galaxy S23 Series, where Samsung Gulf Electronics announced the local availability of the all-new devices in Kuwait and the region.
