du announces re-appointment of Hatem Bamatraf as Executive Vice President, Enterprise

du has announced that Hatem Bamatraf has been re-appointed as Executive Vice President, Enterprise. The move comes as du enters a new phase of growth, during which the telecom will strengthen its foundation and drive efficiencies.

Bamatraf previously held the position of Executive Vice President, Network Development and Operations.

“As we enter this new phase of growth, we have a strong team of leaders to direct our company in our pursuit of excellence and innovation. Hatem is one such leader, who we are confident will take our Enterprise Business division to the next level in a replication of his success with building our network capabilities,” said Osman Sultan, CEO, du. “With his understanding of the importance technology plays in satisfying business needs, and his intimate knowledge of the technology that powers communication, Hatem is the ideal choice to deliver above and beyond our enterprise customers’ needs and expectations.”

“Given Hatem’s extensive experience and the number of achievements he has accomplished during his tenure with us, he is extremely well-placed to succeed in his new position. It gives me great pleasure to congratulate him, and to which him the very best of luck,” said Farid Faraidooni, Chief Commercial Officer, du.

With almost two decades of telecoms experience behind him, Hatem has a deep understanding of the industry – especially from a du perspective, after being with the company since 2007. Hatem has been instrumental in du’s success, having joined the company as Senior Vice President – Network Development.

His dynamism and enthusiastic approach to improving telecommunications standards have seen him make several significant decisions during his tenure with the telecom; these have led to the development of du’s state-of-the-art network, and contributed significantly to several of the company’s accolades.