STC Launches “SAWA is the Strongest Bus” Tour to 12 Cities in the Kingdom
STC launched the “SAWA is the Strongest” tour through 12 cities in the kingdom from April 8, 2013 to June 28, 2013. The tour is part of “SAWA is the Strongest” campaign, celebrating the 10th anniversary of the release of its prepaid Aljawal sim cards “SAWA”.
The tour comes as an initiative to reach STC customers in their locations, deliver all services and products and practice interactive activities in order to promote the company’s offers and services to the public in addition to distribute promotional gifts, in all cities where the bus stops as planned. The cities are: Khamis Mushait, Abha, Mecca, Jeddah, Yanbu, Medina, Tabuk, Buraidah, Riyadh, Alhafouf, Jubail and Dammam.
Due to the multiple choices and continuous privileges delivered by SAWA, the service is very popular all over the kingdom and available at affordable prices resulting in an obvious tangible loyalty of subscribers, be them citizens or residents.