Thaicom 7 fills capacity with GIL HITS deal
GIL, a subsidiary of Hinduja Ventures, has booked C-band transponders on the recently launched satellite Thaicom 7 to provide digital cable TV services via its HITs service, Nxt Digital.
“It is one of India’s national missions to roll out Digital Addressable Systems (DAS) of broadcasting all over the country and we believe Nxt Digital is a significant step towards this goal,” said Tony D’Silva, managing director, GIL.
“Thaicom is a trusted and experienced satellite provider which has played a vital role in this initiative and the substantial number of satellite transponders we have at the time of launch will continue to grow as we expand our portfolio.”
Thaicom CEO Paiboon Panuwattanawong added: “We are proud to be able to contribute to India’s broadcast and media development and thank our Indian partners for their trust in us. This latest deal is particularly exciting for Thaicom as it marks an important milestone for us, not only in regards to Thaicom 7 now being 100% booked, but also in bringing our platform for content distribution to India which sets us in good stead for the launch of Thaicom 8”.
Castle Media has been appointed as the technology program manager for Nxt Digital. It has been tasked with the design-to-delivery of the HITS service including setting up a broadcast facility and a back-end facility for SMS, CRM, billing, conditional access system, and other services.
“We’ll continue to work closely with Thaicom to upscale our transponder requirements as our business grows over the next few years, on the back of a strong push by the government to make India a digital nation,” said Vynsley Fernandes, executive director, Castle Media.