stc has organized its first staff padel tournament in 2023 with the aim of boosting employee morale and encouraging an active lifestyle. This tournament contributed to bringing employees together in an enjoyable competitive atmosphere, as 24 teams of stc employees from various departments participated in the tournament. The tournament was held at Padel CT courts and witnessed great competition between the participating teams. At the end of the tournament, the first and second place winners were presented with valuable gifts and customized trophies.
With padel being one of the fastest growing sports in Kuwait and the world, stc organized its staff padel tournament in line with the popular trend, as well as the Company’s involvement with the sport. In 2022, stc sponsored and participated in some of the largest padel tournaments and events in Kuwait. The objective behind stc organizing its own staff tournament was to strengthen the Company’s internal culture by promoting teamwork and healthy competition. The event brough together employees, whether they were participating in the tournament or on the sidelines, in an uplifting atmosphere as they cheered on their colleagues throughout the event.
In terms of its internal culture and its corporate values that are based around dynamism, devotion and drive that lead its employees to create an attractive work environment and enhance the sense of belonging among them, stc has worked effortlessly to provide its employees with a comfortable and uplifting culture. The Company organizes numerous initiatives throughout the year for employees to encourage and continuously build a family-like culture in the workplace. These initiatives are organized under the Company’s extensive CSR program, which dedicates a portion of its annual activities exclusively for employees.
Commenting on the sponsorship, Danah AlJasem, General Manager of Corporate Communications at stc, said, “We are delighted to have organized this sports activity for our employees and were thrilled to witness the level of engagement and enthusiasm from all those who participated in the tournament or came to cheer on their colleagues. stc strongly supports activities that encourage individuals to adopt a healthier and more active lifestyle. The Company also focuses on organizing events and initiatives that promote teamwork, a key attribute linked to higher productivity and efficiency in the workplace. Through teamwork and engaging experiences, individuals tend to work closely and more proactively with one another.” AlJasem added, “Organizing such events comes out of stc’s belief in the importance of improving the health and safety of employees, as an integral part of the sustainable development approach.”
AlJasem added, “Being a pioneer in the private sector, we believe that it is essential to promote positive activities that bring the community together in a productive way. For us to achieve our goals for the public, we must first apply the same principles within our workplace. At stc, we proudly organize events and activities that bring the stc family together on various occasions. We believe that our culture has fostered a sense of belonging amongst our employees, and it is through their loyalty and dedication that stc has managed to achieve impressive milestones that have positioned the Company to where it is today.”
stc is considered one of the leading organizations in the field of sustainability, in addition to sponsoring and organizing many initiatives that highlight the role of health and sports in society, which aim to encourage healthy lifestyles and physical fitness.